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Welcome and Opening Keynote
The Olympic Experience
Training and Commitment
NBC Olympics TV Coverage
The Business and Power of the Games
Paul George: The Development and Business of the Games
7:02
Charles Foster: Host Cities and the Power of the Rings
11:26
Jay Kriegel: Creating the N.Y. City 2012 Bid
17:47
Stephen Greyser: Big Money, Branding and Sponsorship
12:50
Theresa Moore: Strategic Planning and Event Marketing
9:04
Audience Question and Answer
16:27
Life After the Games
Stephen Greyser: Big Money, Branding and Sponsorship
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